To many abbreviations and rather dry. I think this is an OK but there are to many abbreviations of words and after reading half the book it becomes very dry and uninteresting.(paint drying m...
Inspirational Reading. This book was given to me when I started in the advertising industry and has inspired me to push myself creatively and to challenge everything. The book presents a h...
Financial Democracy. For Prof. R.J. Shiller, the root of the subprime mortgage crisis in the US is a myth, the belief that real estate prices must strongly trend upward for demographic reaso...
Persuasive but not definitely!. Borrow from library but don't buy it. The book does not flow and it is more like an instruction manual and "do this and do that"....
Not much new; yet very conceited. Buyology presents a few interesting insights, but mostly the narrative is marred by the authors irrelevant and boastful ego trip. Also - I find the book lac...
Excellent Freelance reference book. I bought this 2009 edition book a few weeks ago after reading reviews.
Although I have only been using my Canon 400d slr for 6 months, I wanted to know h...
Incredible!. Not much of a book person, but was happy to take all the help I could get (being new in sales), so read about 30% of this book and the very next day I did more sales than ever b...
All the ideas of online marketing in one book. This books explores various forms of online marketing possibilities in good detail. Many case examples give an insight into the online marketin...
Repetitive. Sometimes a book may have excellent concept and ideas, but fails on execution. In my opinion, The Long tail is one of them; when the same theory is being presented in a book repe...
A must have for anyone who's serious about web analytics. Web analytics isn't about numbers, page views, hits and sessions. It's about discovering what your users want, what they're doing on...
